(August 24, 2013, Hefei) TAG Heuer, the pioneer of Swiss watchmaking, opened its exclusive store in Intime Center in Hefei. The brand sincerely invites movie stars, TAG Heuer’s best friend Deng Chao, many mainstream media in Hefei and The VIP guests gathered together to witness another precious moment of TAG Heuer’s expansion in China.
The Hefei Intime Center store is Heuya’s first store in Hefei. The store design adhering to TAG Heuer’s pioneers and avant-garde, based on bronze and black, highlights the brand’s unique temperament. Entering the spacious and bright store hall, TAG Heuer’s luxurious avant-garde quality is unobstructed, and the full range of TAG Heuer’s full range of products is displayed in the window 360 degrees. It perfectly integrates cutting-edge technology and century-old watchmaking technology, showing the brand’s charm in all directions.
As a close friend of the brand, Deng Chao has a unique understanding of watches. ‘For a man, being the master of time is a challenge of his life. As a leader in precision timekeeping in the field of watches, Heuer is also an avant-garde pioneer who courageously meets the challenge of time,’ he said. Love is born. Watches symbolize the taste of men’s life. Racing represents the passion and power of men. TAG Heuer combines the spirit of racing with the precision of watches and constantly breaks the speed limit in the field of high-end timing. ‘
Since its establishment in 1860, TAG Heuer has undergone 153 years of hardening. With sophisticated watchmaking technology, unique and innovative design concepts, high-tech materials, excellent performance, and extreme precision, TAG Heuer has always led the development of Swiss precision watchmaking. As a pioneer in Swiss watchmaking and a leader in chronographs, TAG Heuer writes the brand’s eternal adherence to precise timekeeping. TAG Heuer is the first luxury watch brand to be accurate to one tenth, one hundredth or even one thousandth. In 2012, TAG Heuer launched the world’s first Mikrogirder, which can be accurate to 5 / 10,000 seconds, and won the ‘Golden Hand Award’, the highest honor of the Grand Prix de la Haute Horlogerie in Geneva.
As the star brand of the world’s largest boutique group Louvre Xuan Group, TAG Heuer is known as a model of Swiss precision watchmaking and has created countless legends in the watchmaking industry. Since entering the Chinese market, TAG Heuer has grown rapidly in China. Today, TAG Heuer has opened TAG Heuer’s first specialty store in Anhui Province in Hefei Intime Center. With its profound cultural heritage, TAG Heuer has mastered many series of masterpieces since 153 years. As well as the constant introduction of new watches and communication products, TAG Heuer will become the dream first choice for Chinese tasters.